New Golden Tree Website Goes Live
Over the past few months, I’ve been working with Barefoot Media to establish Golden Tree Productions’s brand identity and launch their new website.
We started the process by identifying the organisation’s key target audiences, planning the website build around what their aims and objectives would be. We also worked to establish Golden Tree’s vision, values and tone of voice. The ‘we do stuff that moves people’ strapline was coined during these workshops, and set the tone for the rest of the project.
Whilst Barefoot Media took care of website development, I was responsible for putting together design briefs, project managing and copy writing. I worked alongside the team to determine the organisation’s key services, writing case studies that showcased their delivery of cultural, educational and environmental solutions which celebrate Cornish language and heritage.
The result is a fully-optimised website, which enables the user to browse Golden Tree’s projects whilst learning Cornish language phrases along the way.
“Creative, reliable, well-organised and results-driven. I will certainly be asking Bethia to work with us on future projects.”